The Newsletter Workshop

$100.00

The Newsletter Workshop includes a 45-minute presentation on what I’ve learned in five years of self-publishing, including what’s worked, what hasn’t, and the tips that will ensure a newsletter can be the foundational space for your culture work or small business. The presentation talks about: platforms, audience development and engagement, the significance of consistency, and more.

Following a brief intermission, we’ll have an hour-long discussion to answer your questions on the newsletter space.

WHEN
Sunday, March 2
10 a.m. to 12 p.m. EST

WHERE
Zoom
You will receive an email with all login information prior to the class. Please ensure you’re signing up with the correct email so that you are guaranteed to receive it. If you do not receive the login info by 9 a.m. the day of class, please email me.

ABOUT ME
My own general-interest culture newsletter, From the Desk of Alicia Kennedy, has grown to 40,000 subscribers over four years, and is read in all 50 States and 166 countries.

In this time, I've also written the bestselling nonfiction book No Meat Required: The Cultural History & Culinary Future of Plant-Based Eating; contributed to Harper's Bazaar, Bon Appétit, The New York Times, Vox, and many more; been anthologized in Best American Food Writing 2023; and am now finishing my second book, for Hachette, to be titled On Eating: The Making and Unmaking of My Appetites. A collection of my essays titled Desde Mi Escritorio was translated by the Spanish publisher Col&Col in 2023, as well. I've taught at the graduate-level in food studies at Boston University and lectured at MIT, Bates College, Tufts University, and more.

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The Newsletter Workshop includes a 45-minute presentation on what I’ve learned in five years of self-publishing, including what’s worked, what hasn’t, and the tips that will ensure a newsletter can be the foundational space for your culture work or small business. The presentation talks about: platforms, audience development and engagement, the significance of consistency, and more.

Following a brief intermission, we’ll have an hour-long discussion to answer your questions on the newsletter space.

WHEN
Sunday, March 2
10 a.m. to 12 p.m. EST

WHERE
Zoom
You will receive an email with all login information prior to the class. Please ensure you’re signing up with the correct email so that you are guaranteed to receive it. If you do not receive the login info by 9 a.m. the day of class, please email me.

ABOUT ME
My own general-interest culture newsletter, From the Desk of Alicia Kennedy, has grown to 40,000 subscribers over four years, and is read in all 50 States and 166 countries.

In this time, I've also written the bestselling nonfiction book No Meat Required: The Cultural History & Culinary Future of Plant-Based Eating; contributed to Harper's Bazaar, Bon Appétit, The New York Times, Vox, and many more; been anthologized in Best American Food Writing 2023; and am now finishing my second book, for Hachette, to be titled On Eating: The Making and Unmaking of My Appetites. A collection of my essays titled Desde Mi Escritorio was translated by the Spanish publisher Col&Col in 2023, as well. I've taught at the graduate-level in food studies at Boston University and lectured at MIT, Bates College, Tufts University, and more.

The Newsletter Workshop includes a 45-minute presentation on what I’ve learned in five years of self-publishing, including what’s worked, what hasn’t, and the tips that will ensure a newsletter can be the foundational space for your culture work or small business. The presentation talks about: platforms, audience development and engagement, the significance of consistency, and more.

Following a brief intermission, we’ll have an hour-long discussion to answer your questions on the newsletter space.

WHEN
Sunday, March 2
10 a.m. to 12 p.m. EST

WHERE
Zoom
You will receive an email with all login information prior to the class. Please ensure you’re signing up with the correct email so that you are guaranteed to receive it. If you do not receive the login info by 9 a.m. the day of class, please email me.

ABOUT ME
My own general-interest culture newsletter, From the Desk of Alicia Kennedy, has grown to 40,000 subscribers over four years, and is read in all 50 States and 166 countries.

In this time, I've also written the bestselling nonfiction book No Meat Required: The Cultural History & Culinary Future of Plant-Based Eating; contributed to Harper's Bazaar, Bon Appétit, The New York Times, Vox, and many more; been anthologized in Best American Food Writing 2023; and am now finishing my second book, for Hachette, to be titled On Eating: The Making and Unmaking of My Appetites. A collection of my essays titled Desde Mi Escritorio was translated by the Spanish publisher Col&Col in 2023, as well. I've taught at the graduate-level in food studies at Boston University and lectured at MIT, Bates College, Tufts University, and more.